Visual hierarchy is important for UX
It gives good visual looks and makes it easy to scan content.
All of these come under visual hierarchy characteristics -> Size, color, contrast, alignment, repetition, proximity whitespace, texture, and style.
Designers use visual hierarchy to guide the user to a point (‘f’ and ‘z’ patterns).
No visual hierarchy is like eating just one item for your whole meal (rice or curry or chapati).
Users don’t want to read the whole content. Instead, they want to read (be navigated) to what they want.
Not following visual hierarchy will only help your users not discover important links and info.
Convey your hierarchy visually
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